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Boosting Restaurant Sales in the Slow Q1: Five Effective Strategies

The first quarter of the year can be a challenging period for restaurants, often characterized by a lull in customer traffic and reduced sales. Factors like post-holiday spending fatigue, harsh weather conditions, and New Year’s resolutions to save money or eat healthier contribute to this slump. However, there are proactive measures that restaurants can take

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The Fall Classic

The Fall Classic is a perfect cocktail to serve when hosting for the holidays, bursting with the warm flavors of the season. Martinelli’s Sparkling Cider was a staple of our family holiday gatherings, served at the kid’s table while the grown-ups sipped Champagne. Named for our love of baseball, this easy-drinking crowd-pleaser can be sized

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Elevating Your Cocktail Program Above a Sea of Competition

In dark basements, bright garden restaurants, hotel lobbies, food courts, and all spaces in between; great cocktail programs are popping up everywhere. Everyone is getting into the cocktail business, and many are becoming particularly good at it. This phenomenon is making it harder than ever to rise to the top and gain notice for a

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The 5 Biggest Mistakes You’re Making in Running Your Bar

A successful bar does not happen by putting big personalities who like to talk about spirits in a dark room full of people. It requires careful crafting in it’s infancy and constantly focused maintenance every day of its life. Employee turnover, shifts in the economy, changes in neighborhoods and ever evolving trends present constant challenges.

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